HEY I'M NATALEE,

About Natalee

I am a mother and entrepreneur leading a collaborative, coordinated effort to help leaders build humanity's future responsibly.

Know as "The Velvet Hammer", I help my clients find the clarity they need to build an iconic, stand-out brand so they can build respect, authority, and win affluent buyers. I give refreshingly honest feedback, and energize and champion my clients to pursue their moonshot vision.

I am on a mission to lead a collaborative, coordinated effort to build the future responsibly amidst the truth-annihilating impact of AI. First and foremost in our selves, our families, and our places of work.

I became an award-winning saleswoman in my early 20's, then moved into a role as Marketing Director of the Huntsman School of Business Entrepreneurship Center where I had unprecedented access to the most successful self-made millionaires and billionaires in the world. As I studied these entrepreneurs I noticed patterns in how they thought about and created 1% success without loosing their personal joy.

As I result I created The Affluent Affect®. It is a mindset and model for whole and meaningful success by focusing on what matters most - or what I call the four dimensions of affluence.

The professional impact of The Affluent Affect® on brand marketing teams creates massive positive effects in relationship dynamics which leads to quick revenue gains, employee buy-in, and results delivered.

I sold my first online business before the age of 30, and began consulting clients on affluent brand marketing strategy - quickly replacing my full-time income working part-time hours.

I've since spent over a decade consulting entrepreneurs on crafting unique brand value, designing over the top campaigns that sell out services, and business development strategies that attract high-net-worth individuals as clientele.

In 2017 my entrepreneurial journey was featured in New York Times best-selling author Michael Hyatt’s book Your Best Year Ever, and in 2018 I was voted in as Season 3 host of the Mentee Podcast.

As AI became mainstream in 2022 I jumped and began integrating AI into my brand marketing work, founding the AI Trailblazers Movement - a business accelerator for entrepreneurs to rethink and recalibrate with AI so they don't get left behind.

I'm considered an expert in crafting brand marketing experiences that knit together the hearts of great people, building relationships with "untouchable" clients, and seeing possibilities that most people miss.

Want An Unfair Marketing Advantage?

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  • Eliminate marketing platitudes hurting your brand and costing you sales

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  • StorySell so people "get it" and want it

Hey I'm Natalee,

Your Brand AuPair

A strategist who cares for your brand the way you do.

I help you make your competition irrelevant.

Proper brand positioning is the first step in no longer being the worlds "best kept secret".

There are three reasons people hire me:

To Make Your Competition Irrelevant

If you feel people don't understand the value you offer, or like a best-kept-secret, then repositioning yourself as a premium service provider will bring visibility and prestige to your brand.

To Design and Run Unforgettable Campaigns

Events are my playground. I've hosted a billionaire at a groundbreaking ceremony, planned ribbon cuttings, attracted customers with adorable puppies, recreated Hogwarts on a college campus, and rallied sales teams to hit their multi-million dollar goals in half the time. This ain't my first rodeo, and you can be sure we will think bigger than your competition.

To Get In Front Of Affluent Buyers

Some of my clients think they want "high-ticket" buyers, but really they want affluent clients who have an abundant mindset. If you're ready to stop being turned down in the name of "I can't afford it" and elevate your brand and marketing, I can help.

I easily spot inefficiencies in marketing and create a simple path to fix them.

What we offer

Scope Our Services

Including, but not limited to...

Training, Coaching, Consulting

Partner with us and get eyes on your business to quickly identify and remove barriers that are keeping you from working with sophisticated, discerning buyers.

Done For You

Strategy & Execution

Want someone to make the crazy go away? Our team co-creates revenue strategy with you and then handles the implementation.

Community and Events

The only community online that is centered on living in affluence in a holistic and virtuous way.

Love From Clients

Recommended By Discerning Buyers

Don’t take our word. Check out our client's results.

"We added $100,000 in 90 days..."

"We turned a six-figure revenue bump after working with Natalee for 90 days and our customer satisfaction ratings for our branch were 100% this quarter.

We were able to fire a toxic employee and rally the sales team to create a high performance culture. Her coaching and strategic consulting is a God-send!"

Jason Isaac

ABC Supply Partner and Branch Manager

"She helped me break into the expert space and saved me from a $25,000 mistake..."

"I hired Natalee to quarterback my rebranding and marketing efforts while breaking into the expert industry. Her insight into my personal genius led me to what I'm doing today.

She saved me from making expensive mistakes in my marketing, and is my go to for disrupting the noisy market with her strategic advice."

James Reid

Pro Baseball Athlete / Executive Peak Performance Coach

"She was often the voice of reason during an emotional transition for our organization..."

"Natalee's creativity and strategic counsel has been very valuable for our non-profit. In 2017 she led the renaming and rebranding our organization.

During that time she worked with our significant private donors, in-country employees and board to create strategic decisions and solutions to our brand and marketing needs. She traveled on her own dime to one of our locations in Nicaragua and has put her heart into the work she does with us.

Natalee brings a very high level of professionalism, wisdom and maturity and was often the voice of reason during an emotional transition for our organization. We trust her and recommend her highly to anyone looking to work with her."

Curtis Beesley

President, Mentors International

"I recommend Natalee wholeheartedly..."

"Natalee is a fabulous branding and strategy expert. She and I launched the Entrepreneurship Center at the Huntsman School of Business together.

Because of her leadership and management of the marketing team we filled our courses and programs, sometimes past capacity.

After our work together at the University I have hired her multiple times to strategize and manage the marketing efforts for a few books I've written. She operates very strategically, has a huge heart, and strong entrepreneurial spirit."

Mike Glauser

Author, Center for Entrepreneurship Director

Choose Your Package

Women can do everything.

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Starter Kit

Basic Package

$xxx

Monthly

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Starter Kit

Basic Package

$xxx

Monthly

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Advance Package

$xxx

Starter Kit

Monthly

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Offices: CA and UT

Text 650-850-5028

Site: theaffluentaffect.com